A recent Malaysian Consumer Sentiment study 2022, conducted by Vodus Research provides a snapshot to understand how Malaysians are feeling as we move along the COVID-19 recovery phase. Insights from this study showcase how Malaysians are handling their day-to-day living, their emotional well-being, their concerns for the future, as well as the spending behaviour across 11 consumer categories.
A recent electric vehicle (EV) study conducted by Vodus Research gives a clear insight into the attitude and perceptions of Malaysians towards electric vehicles. The key focus of this study was to showcase the current market awareness and demand of electric vehicles in 2022, identify key motivations and barriers to EV and lastly to forecast the likelihood of buying EV while prioritising key touchpoints for communication between Automotive brands and consumers.
A recent home buyer survey conducted by Vodus Research has given a clear insight into the current state of the housing demand for 2022, with a particular focus on where this demand is, providing vital insights for property developers to understand where they should focus their attention to cater for this demand.
Vodus has conducted a study on the eWallet industry on a nationally representative sample of 16,500+ adults in Malaysia to understand usage and consumer attitude of the eWallet industry to map the overall industry landscape using our proprietary OMTOS survey methodology.
Owing to the Covid-19 pandemic and the high rate of obesity and diabetes among Malaysians, Malaysians have become increasingly more health-conscious. Vodus has surveyed 9000+ Malaysians in August 2021 to gain an overview of the Malaysian supplement market.
A tracker study involving 5000 respondents across Malaysia was done to gauge the online shopping market landscape of non-food items, groceries and food delievery. The key insights obtained include usage and attitude of online shoppers, competitive landscape and the key factors why people shop online to predict the future outlook of E-commerce in Malaysia.
