Malaysian Consumer Sentiment Behaviour: Halal Consumer Preferences
Explore how Malaysian Muslims make purchasing decisions without JAKIM Halal certification, highlighting cultural and religious influences
In this article, we share insights on Malaysian consumer sentiments concerning the current economic state, alongside their perceptions of financial wellbeing and anxieties regarding financial vulnerability and security.
This article dives into consumer behavior and spending trends in the retail sector. Through an analysis of past 6-month purchases, we explore preferences across categories in both offline and online channels. Examining shopping behaviors, including price comparison and non-price factors, reveals insights into purchase decision influencers.
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