1.Inaccuracy of past election polls shows that conventional survey methods no longer yield accurate results on your target market.
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2.Reason for inaccuracy: Rise in smartphone usage leads to decline in the attention span of users.
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3.Traditional survey questionnaires are too long for the average attention span of users. This leads to low survey participation rate and bias data.
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4.Vodus invents the OMTOS survey technology to solve this global problem and generate higher survey response rate and more accurate insights of your target market.
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